AI Insights · Timothy · April 2025
Top 5 iOS Horror Games in Australia: Q1 2025 Performance Overview
Explore the performance of the top horror games on iOS in Australia for Q1 2025, highlighting trends in downloads, revenue, and active users.
In the first quarter of 2025, the iOS horror game market in Australia saw varying performance across the top five games. Data sourced from Sensor Tower reveals intriguing trends in downloads, revenue, and active users.
Identity V from NetEase Games showed impressive weekly revenue fluctuations, peaking at about $19.5K towards the end of March. Downloads remained fairly consistent, averaging around 300 to 380 per week, while active users maintained a stable presence, hovering around 3.9K.
Mystery Matters: Match & Crime by Playrix experienced a gradual decline in weekly revenue, starting at approximately $8.3K and ending at $7.2K. Downloads also saw a downward trend, beginning at 159 and dropping to 78 by the end of the quarter. However, active users demonstrated resilience, fluctuating between 4.1K and 5.4K.
Game of Vampires: Twilight Sun from Dream Plus had a mixed quarter, with revenue peaking at $5.9K in mid-March. Downloads were modest, ranging from 5 to 95 weekly, while active users remained steady, averaging around 300.
Tokyo Debunker by ZigZaGame Inc. maintained consistent weekly revenue, mostly between $2.4K and $3.8K. Downloads showed a declining trend, starting at 786 and ending at 369, with active users peaking at 3K mid-quarter before falling to 1.6K.
Lastly, Tokyo Ghoul · Break the Chains from Funcat Games Limited witnessed a drop in revenue, from $1.5K to $619. Downloads were sporadic, with significant drops mid-quarter, while active users varied, starting at 3.7K and closing the quarter at 1.7K.
For a more detailed analysis and insights, visit Sensor Tower's comprehensive data reports.